This is a concept redesign for a local restaurant we love called The Starving Artist. The Starving Artist is a local sandwich shop based out of Louisville, KY. Inside the dining area, there is a fun and funky vibe. They also feature art pieces by local artists. Playing off of this fun, artistic vibe, we decided to go with a super bold, fun, vibrant brand design. It is the right amount of weird, the right amount of silly, and the perfect amount of Magenta.